BIC have developed a new app for children to draw and interact with artworks on tablet and mobile devices. To spread the word, we were approached by design agency Engine Creative to bring their colourful 3D animated character to life in a fun commercial. Working in a toon shaded style for the story section and a more realistic approach for the tablet reveal shot, it was a fun project working with multiple art styles and a pleasure working with the great creative team at BIC and Engine Creative.