Surprised by the high cost of producing a commercial animation project for your marketing campaign? There is no doubt that when compared to copy or images alone, video and animation has much greater engagement with audiences across all marketing channels. But the high cost can feel prohibitive for many marketing […]
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How much does animation cost per minute? It is a question that gets asked a lot and we wondered how much do big budget animated films cost to produce. Trawling a variety of sources for the top grossing animated films, plus a few historical big hitters to see how some […]
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If you don’t know how much to charge for your creative skills, you’ve come to the right place. The most straight forward way is to calculate the cost of your time, plus overheads, then multiply that by how long it will take you to complete the work. This animation and […]
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With so many universities offering a range of animation, VFX and games courses, it is tough to make the right choice. The United Kingdom has a booming animation market with studios such as MPC , Framestore, Dneg, Passion pictures and many more, even Industrial Light & Magic have set up […]
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Working on motorsport animation over the past year for Motorsport Network has been an incredible experience thus far. Starting as VFX Supervisor and now Creative Video Director, the target has been to build a small team of visual effects artists with a passion for all things automotive. 12 months in, […]
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To find and hire a freelance animator or animation studio can be a difficult task. We demystify the terminology and art styles to ensure you find the right team. Speaking to our clients we came to an understanding of the difficulties they came across while searching to find an animator or […]
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